Welcome to Ryan Cook Consulting
Sales Leadership for $100M+ AUM Firms
Fractional VP of Sales services that drive advisor accountability, build scalable revenue systems, and deliver measurable growth without adding headcount.
Advisory Growth Has a Ceiling, Until Sales Has a Leader
Does your firm....
Have great advisors, but no one owns growth?
Have a pipeline that is inconsistent?
Have a team that resists “selling” and training isn’t fixing it?
Ryan Cook Consulting brings embedded
sales leadership to your firm.
We don’t teach theory, we build systems, lead people, and drive conversion.
What Does a Fractional VP of Sales Do?
WHAT WE OFFER
Core Services
Team Leadership and Accountability
Weekly calls. KPI dashboards. Performance improvement.
Sales Process Design
Map and document a scalable sales pipeline tailored to advisory relationships.
Growth Infrastructure
Conversion systems. CRM strategy. Acquisition, Retention and Expansion playbooks.
Why It Works
Not Just a Coach. Not Just a Trainer.
Your Embedded Sales Leader.
Sales TRainer
Advisor Experience
Weekly Accountability
Runs Pipeline Meetings
Builds Scalable Systems
Feels Like a Leader
Sales Coach
Advisor Experience
Weekly Accountability
Runs Pipeline Meetings
Builds Scalable Systems
Feels Like a Leader
Cook Consulting
Advisor Experience
Weekly Accountability
Runs Pipeline Meetings
Builds Scalable Systems
Feels Like a Leader
Testimonials
"Ryan Cook, helped our business learn how to be sales professionals. We learned consistent methods to be able to increase our efficiency in the sales process to provide a seamless customer experience where both parties were satisfied. The skills the team has learned are used in our business every day and we are better suited to listen to our customers and find ways to better help. Would definitely recommend!"
"We've been working with Ryan Cook for the past three months, and the impact has been transformative. His guidance in crafting a sales playbook dramatically increased our sales. Ryan’s invaluable advice, 'Your customer buys what they want, not what they need,' has not only helped us close sales we previously lost but also improved our lead qualification process, saving us time and money. I highly recommend their services if you're looking to enhance your sales strategy."